Peter contributes to Social Enterprise Research Center (SERC) as Investment Director since 2014.

Founded in 2008, SERC has finished over 80 local social enterprise case-studies, several fundamental research papers and launched 1st Social Enterprise White Paper in Boao Asia Forum. Besides, SERC team has been teaching social entrepreneurship course in Shanghai University of Finance and Economics for Master and MBA students since 2012. Recently SERC was given a grant from Ford Foundation to pilot a new rural social entrepreneurship program for college students. SERC also partner with New York University, Lyon Business School, and University of Toronto etc. for various international student seminar or conference.